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Recent Posts
Why You Need A Negative Keyword Strategy
Keyword strategy can be overwhelming—especially in a saturated market like multi-family housing. When attempting to capture and appeal to your ideal consumer, establishing an effective keyword strategy is crucial. It…
Website Trends We’re Most Excited About in 2021
The last year made a major impact on our world that has carried into online user experience and user interface design. In 2020, we saw a vast increase in online…
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Online Reputation Management for Multi-family Properties
Reputation management is more than just online reviews. It’s usually your audience’s first impression of your brand and may be the most lasting one; it’s the reason someone chooses to…
2020 Social Media Marketing Trends
In a world growing more digitized by the minute, it’s essential to stay on top of the latest trends in social media. That way, we can use trends to up…
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Why You Need A Negative Keyword Strategy
Keyword strategy can be overwhelming—especially in a saturated market like multi-family housing. When attempting to capture and appeal to your ideal consumer, establishing an effective keyword strategy is crucial. It…
Website Trends We’re Most Excited About in 2021
The last year made a major impact on our world that has carried into online user experience and user interface design. In 2020, we saw a vast increase in online…
The Importance of Video Marketing in 2021
I’m just as tired of hearing about “the new normal” as everyone else, but your marketing efforts need to address the elephant in the room. How do you market in…
From Lead to Lease: Lead Management for Leasing Agents
Often, when a property management company teams up with a marketing agency, one of their first and most important concerns is the quality of the leads the agency will help…
Marketing for Single-Family Rentals: The New Industry Trend
One of the most relevant and overused words in 2020 was “pivot.” In multi-family real estate, this not only applied to budget strategies at the individual community level but also…
Pinterest Ads: The Hidden Gem of Social Advertising
Social advertising gives us numerous opportunities and platforms to reach a targeted audience. Although social media platform giants, like Facebook and Instagram, may feel like conventional avenues, Pinterest remains a…